Following on from a slew of designers such as Gucci, Burberry, Versace, DKNY who've decided to not use fur, Chanel has made the decision to be more ethical in this regard too.
Ahead of its Pre-Fall Métiers d’Art show in Manhattan today, president of Chanel fashion and Chanel SAS, Bruno Pavlovsky, announced this ban will extend to crocodile, lizard, snake and stingray skins. Previously, the brand has never really used a lot of fur, with Karl Lagerfeld saying "[when] you look at old collections, there was not much fur” however, now there will be none.
Read more: DVF Is Officially Going Fur-Free
Various factors have caused the brand to make this decision, including the difficulty in sourcing these textiles as well as the expense. They state that this will allow for further research on textiles and leathers produced in "agri-food" industries.
While this will take some time to fully integrate this policy, the Chanel executive said they have already started working on getting these items out of boutique distribution.