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FASHION AND DATA COMBINE TO CREATE ICONIC AFRICAN DESIGNS

FABRIC - launched in Johannesburg on 23 August - showcases how digitalization of the industrial world is fast becoming the biggest transformation of our time, and highlights how data combined with smart technology will ensure that tomorrow’s cities are more connected, efficient and powered. 

Three iconic African fashion designers were brought on board to create 12 extraordinary outfits from vast amounts of data extracted from the cities of Nairobi, Lagos and Johannesburg.  The intricate garments by John Kaveke (Kenyan), Zizi Cardow (Nigerian) and Palesa Mokubung (South African) outline a variety of patterns from power grids, shipping and tonnage to population densities, transport and areas of connectivity. Data from each of these sectors tell a powerful story about each city and how digitalization can transform them. All of this is told through the universal language of fashion and design.

“This is how we thought to express the aspect of digitalization. As urbanization rapidly increases, cities need to start preparing for the effects it will have on infrastructure, energy, water and transportation systems,” said Keshin Govender, Group Communications Head for Siemens South Africa.

Data gives greater insight on what makes each city tick, helping us make calculated decisions and improve service delivery to the people. Through the FABRIC project, it was evident that the challenge is not what to do with the avalanche of data but rather accessing reliable and recent data.

 “This project has highlighted the need for access to data in order to make sound urban planning decisions,” explained Govender.

Ilupeju, Lagos by Zizi Cardow
Lagos Island, Lagos by Zizi Cardow

Industrial Area, Nairobi by John Kaveke
Central Bus Station by John Kaveke

Sandton CBD, Johannesburg by Palesa Mokubung
Newtown, Johannesburg by Palesa Mokubung
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